We work inside the business.
Our teams operate alongside a portfolio company's own people, not from the outside looking in.
ABOUT
Farag & Co. is a holding company. We build companies from scratch and we invest in companies built by others, and in both cases we bring the same thing: capital paired with the in-house teams to actually use it — software development, design, marketing, business management, executive advisory, legal, and consultation, alongside capital allocation and investment.
Most holding companies and investment firms choose one side of that equation. A private equity firm allocates capital and expects the management team to execute alone. A consulting firm gives advice and expects someone else to build it. We do both, under one roof, because we've found that capital without operating capacity moves slowly, and operating capacity without capital runs out of room.
Our teams operate alongside a portfolio company's own people, not from the outside looking in.
The operating rhythm, legal discipline, and reporting we ask of a portfolio company applies to Farag & Co. itself.
We take on companies where we can add real operating capacity, not every opportunity that crosses our desk.
If you're building something and need more than capital, or backing something and want a partner who can operate as well as invest, that's the conversation we want to have.